Photo from Final Thesis Exhibition

Here I am explaining my thesis project to Saralyn, the director of the Spencer.

Images from Finished Thesis Project

Here is one image to give you an idea of the layout and artistic style used to explain my ideas for the final exhibit of my thesis.

New Logo for the Spencer

As part of this thesis project, I have redesigned and updated the logo for the museum, adding a colorful and playful element that would help to breathe life into the institution.

Initial Photoshop Montage of Concepts

This is a montage of several ideas I had for how this project would come together. These various concepts for interactive signage would be bright, colorful and really call out to campus goers as they pass by.

'Keep it Surreal' T-shirt Design for Spencer Museum Opening Party

I designed this shirt celebrating the opening of a Surrealist art opening at the Spencer. It was given out across campus as a free promotional gift, furthering our concept to bring attention to what's happening at the museum to the rest of the KU campus.

Photomontage of Concept Sketches and Drawings

Quick overview for clarification

This thesis project's main goal is to creat visual anchors to highlight the presence of the Spencer as a part of the KU campus, and to increase awareness amongst students and other campusgoers.

The area could be focused on just KU campus or broader (Lawrence>KC>Region>National) What do you think?

Using 2-D and 3-D graphics and interactive elements, the goal is to improve and change the idea that students have about the Spencer as a building, as an institution and as a place of people and ideas. Fresh+broad approach to redefine the environment and the relationship it has to campus>students>artists> and so on.

One element that is important is the idea of PLAY, or juxtaposition. Light, perhaps humors vs. marble "stuffiness" academic facade/sterotype of an art museum. Soften the image and make it seem like a fun and inviting space.

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These art outposts would help the Spencer in this regard. Spread across campus, each would be interactive (game, puzzle, etc.) Something that would stop a person in their tracks and intrigue them.

Another Primary Goal would be to INFORM someone about events and programs at the museum.

How many are feasable/neccessary? 4-6? 10?

What do you think about these goals? Anything I am missing or unclear about? Comments?

For Saralyn

The art outpost idea should be able to be enjoyed/understood by three basic user groups: Students, Primary Education Students (preK-12) as well as other adult campusgoers such as parents, alumni, and visitors. Also perhaps to be considered would be the donors to the Spencer and if they 'get it.'

Feedback from SaraLyn:

What is the context in the broader audience:

• Does the Spencer have a logo? What is it/can I get a copy? (Also, colors+thinking behind ...)
• What do you think about creating a sub-brand/or a seperate way of representing the Spencer for students? Right now there isn't a special student resource, IE website, magazine, etc. There is Spencer Student Nights, once a semester ... are students the main group that the Spencer wants to have relationships? Or is it greater Lawrence? Prospective donors?
• What is the overall mission/agenda/goals of the Spencer and how could my student-oriented project contribute to that?
• What do you think of the development and where do you see ideas for improvement or areas that you are more interested in seeing pursued?
• Any other comments, questions, unclear items?